Project Overview

As part of a personal design exploration, I created a homepage redesign concept for a digital agency. The goal was to elevate their visual storytelling and reflect the quality of their work through a more structured and editorial layout. I built the prototype in Squarespace and used the Squarekicker plugin to add smooth animations and microinteractions that brought more energy to the experience. The result was a more contemporary and expressive homepage that felt confident, trustworthy, and aligned with their tone. Although the concept didn’t move forward, it was a valuable exercise in translating brand values into a modular and scalable design.